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Friday

Branding yourself/book using Social Media

workshop details:

How to Define what your brand is or who you are/want to be?
Develop your brand voice 
Why use Social MeDia to push your Brand online
Method of Delivery for your Brand via social MeDia
Protect and Safeguard your brand via social MeDia (using social media to active listen to customers)
\How Increase Sales via social MeDia using Branding Tactics we discussed.  (real world application)

Facilitator Bio

L Martin Johnson founded Infinite Marketing and Media Solutions or InfiniteMMS.  InfiniteMMS provides marketing solutions to reach the African American Demographic through any form of media such as: radio, print, tv, mobile, and social media.

InfiniteMMS has focused its attention to social media marketing for media outlets, book authors and small businesses.  InfiniteMMS has several big name clients such as: TheSIAC.com, WHCR 90.3FM, and Rollingout Magazine.

InfiniteMMS produces several media solutions such as:
·      Technocolorradioshow on 90.3FM WHCR in NYC for 8 years.
·      Urban Literary Review Radio show on Blogtalkradio.com for the past 3 years.
·      Urban Literary Review Magazine in print and online launches 4th quarter 2010
·      Urban Media Network News show on Blogtalkradio.com for the past year.
·      Tru Sports Magazine in print and online launches 1st Quarter 2010
Mr. Pratt also writes for Rolling Out Magazine.  Rolling Out Magazine does 1.2Million papers per week in 25 cities.

Mr. Pratt also established the ILUVBLACKWOMEN Brand in 2008 which has grown into an online social media movement with over 16,000 followers on twitter and 3,500 on Facebook.     

Mr Pratt has worked full-time for 22yrs full-time in Technology.

Mr. Pratt serves on the Board of Directors for The Hurston/Wright Foundation - the nation's resource center for writers, readers, and supporters of Black literature.

Mr. Pratt is also a regular guest on “The New School" on Sirius/XM Radio Channels 110, 130 and 169

Mr. Pratt is also the Editor at Large for Live News section for BlackBirdHome the only web browser designed by and for African Americans www.blackbirdhome.com/alpha -

Mr. Johnson Pratt’s philosophy is
1.) Educate the Consumer
2.) Serve an underserved market
3.) Provide a value added product service
4.) Commitment to excellence


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